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Blogging has become an immensely popular activity, no doubt about that. In fact, if you’re reading this, chances are you already have a blog of your own, or at the very least, are thinking of starting one.
As with all things in life, there are some pros and cons that come with the deal. Here are my top five reasons to blog… and my top five reasons not to blog:
More personal than a press release, yet less personal than a phone call. Blogging is the perfect way of keeping friends, family and acquaintances up to date. Some of my favourite blogs are those of my friends who live abroad.
It is amazing how many new people I have connected with through my blog, especially those who share similar views and interests.
Blogging is a great tool for introducing yourself, your knowledge, your skills and your business to potential clients.
Looking for an opportunity to develop your creative thinking and share ideas? Blogging squeezes your brain for creative juice. From philosophy to design and technical wizardry – blogging offers a very wide range of creative opportunities.
Odd listing blogging as a benefit of blogging, but essentially a weblog (blog) is exactly that: a journal. It’s a good idea to keep track of a project, hobby, travel experience or simply life. You will probably find your blog to be be a valuable point of reference in future.
…or not to blog:
If you start a blog, post two or three entries and then quit, it’s not much of a blog, is it? Unfortunately blogging requires some long-term commitment for it to have real value as a communication tool.
Blogging takes time and if you don’t limit it, you could find that other essential daily tasks get neglected and your productivity is affected negatively.
As a creative process, blogging requires you to dream up fresh content on a regular basis. You might often find that you simply don’t feel like blogging. If you give in to that feeling, your blog will die a slow and quiet death.
Unfortunately blogging is not a very social affair. When last did you hear of someone inviting their friends over for a blog? Time spent blogging is time not spent walking the dog or hanging out with your loved ones.
Does your work require you to spend a lot of time staring into that good ol’ computer screen… Blogging requires you to do the same! If you are sick of your computer, forget about blogging.
Did I leave something out? Feel free to add your blogging pros and cons in the comments!